Goizueta Business School and Kellogg are two of the most competitive MBA programs in the country, but they differ in key areas. Kellogg holds a stronger US News ranking. Kellogg reports a higher median base salary. Kellogg offers lower annual tuition, and Kellogg delivers the stronger 5-year ROI. Goizueta Business School is the more selective program by acceptance rate.
| Metric | Goizueta Business School | Kellogg |
|---|---|---|
| Rankings | ||
| US News Rank | — | #42026 |
| Bloomberg BBW Rank | — | #62024 |
| Financial Times Rank | — | #102025 |
| QS Global MBA Rank | — | #82025 |
| Admissions & Financials | ||
| Annual Tuition | $81,000 | $78,276 |
| Median Base Salary | $150,000 | $185,000 |
| 5-Year ROI | 363% | 491% |
| Class Size | — | 500 |
| Acceptance Rate | 18.0% | 20.2% |
| Median GMAT | 695 | 727 |
| Average GPA | — | — |
Green = better value per metric. Rankings: lower rank number = better. Salary & ROI: higher = better. Acceptance rate & tuition: lower = better.
Want context on the metrics above? These guides break down how to read the numbers — rankings methodology, salary distributions, and ROI math.
Full Goizueta Business School profile → Calculate Goizueta Business School ROI →
Kellogg School of Management at Northwestern is the birthplace of modern marketing education. Known for its collaborative culture, team-based learning, and strong emphasis on leadership development, Kellogg graduates are highly sought after in consulting and consumer goods industries.
Kellogg is a top M7 program; Goizueta Business School is a highly ranked T15 school. Kellogg ranks higher in US News, but Kellogg delivers a stronger 5-year ROI of 491%. The best choice depends on your career goals and preferred location.
Goizueta Business School is more selective with a 18.0% acceptance rate, compared to 20.2% for Kellogg.
Goizueta Business School reports a median base salary of $150,000, while Kellogg reports $185,000. Actual salary varies significantly by industry and function.
Goizueta Business School annual tuition is $81,000 and Kellogg is $78,276. Kellogg offers a 2,724 lower annual cost.
Now see where you rank against these programs
Plug in your GPA, GMAT, and experience to get a live 0–100 competitiveness score.
Tuition and median salary tell half the story. Our ROI calculator shows your personal payback period in 30 seconds — with your actual pre-MBA salary.
Calculate My ROI → No thanks, I’m done comparingRankings updates, salary benchmarks, and admissions insights — free, every week.
No thanks